Is your brand in need of a digital transformation? Is it perhaps already going through one? Airship’s Regional Team Lead Amir Zamanian moderated the “Driving Digital Transformation” roundtable discussion at the Brand Innovators Mega-Trends Conference during CES. He shares his thoughts on what companies need to know about digital transformation.

Check out our recap of the webinar “10 Ways to Win at Customer Engagement.” We shared ideas to help meet and even go beyond expectations to create win/win messaging strategies for your brand and your customers.

Vodafone, the BBC, ASOS and other leading UK brands share their stories for the Digital Engagement Forum in London.

Customer engagement is a common goal for marketing strategists. But “engagement” means different things to different brands. Urban Airship’s Regional Team Lead Amir Zamanian explores the need to get specific about what engagement means to your brand.