Best Practices Archives

Platform
Get Pricing
Customer Experience Platform

Orchestrate Customer Journeys

Create and manage customer journeys across all channels and experiences from one place

Journeys

Channel Coordination

Audience Segmentation

Fine-Tune with Experimentation

Test and optimize the performance of every segment, journey, feature, experience and message

Holdout Experiments

A/B Testing

Feature Flags

Collect Customer Data

Capture, sync and augment customer data to create relevant customer experiences

RTDS

Integrations

Performance Analytics

Accelerate Results with AI

Drive more engagement with Airship's Generative and Predictive AI
Build No-Code Experiences

Create native customer experiences once and deploy to the app, web and everywhere in between - No developers required

Hyper-Personalize Experiences

Tailor experiences for every audience segment, including audiences of one, all in real time

Boost Customer Acquisition

Optimize app store listings to increase visibility and downloads
Channels

Push Notifications

Mobile App

SMS

Email

Web
NEW

Mobile Wallet
Solutions
- Industries
- Airlines
- Media
- Sports
- Finance
- Retail
- Telecom
- Partners
Pricing
Resources
Company

How Airlines Can Grow Brand Loyalty & Revenue By Creating Hyperpersonalized Customer Experiences On Mobile

Emily Buckman

October 04, 2017

Here’s a playbook for a mobile-first marketing approach airlines can use to delight passengers, grow brand loyalty and boost revenue.

Best Practices

4 Mobile Wallet Marketing Campaign Ideas You Can Execute in 2 Weeks or Less

Judy Chan and Emily Johnson

September 29, 2017

Looking for mobile marketing campaign ideas you can get up and running quickly? Here are four you can deploy fast.

Best Practices

How The Body Shop Is Using Mobile Wallet To Support Their Campaign “Forever Against Animal Testing”

Sarah MacDonald

September 20, 2017

See how The Body Shop is using mobile wallet passes to power their corporate social responsibility campaign, Forever Against Animal Testing.

Best Practices

5 Big Ideas from Bottle Rocket’s “Mobile Product Owner’s Guide to the Universe” at Mobile World Congress

Jessica Poundstone

September 14, 2017

What are the big ideas shaping customer-centric experiences? Here’s what a bunch of really smart people had to say. Get the scoop.

Best Practices

Travel Trends for Mobile Marketers: 5 Stats That Show the ROI of a Mobile-First Approach

Jessica Poundstone

September 08, 2017

Travel trends continue to point to mobile. See the stats that show the massive ROI opportunity for travel brands who stay ahead of consumer expectations.

Best Practices

Push Notification Strategies Top Social Media Brands are Using: What Digital Marketers Can Learn

Bill Schneider

September 07, 2017

Top social media platforms constantly adjust their push notification tactics to maximize engagement. See which of their strategies might work for your brand.

Best Practices

How the Cavaliers and Kings Drive Fan Engagement With Push Notifications

Jeff Arnold

August 31, 2017

Fan engagement wins: see how the Sacramento Kings and Cleveland Cavaliers are leveraging push notifications to keep their fans in the game.

Best Practices

Mobile Marketing: 8 Essentials for Getting it Right

Jessica Poundstone

August 16, 2017

Mobile marketing can help you grow your business and deepen relationships with your customers — if it’s done right. Get our 8 essentials for success.

Airship News & Updates

How to Send Notifications to Any Channel In Your Marketing Stack: Introducing Open Channel API

Danny Ackerman

August 15, 2017

Ever wished you could send personalized notifications to any channel or device in your marketing stack — from one centralized platform? Now you can. Learn how.

Browse by Category