Best Practices Archives

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Customer Experience Platform

Orchestrate Customer Journeys

Create and manage customer journeys across all channels and experiences from one place

Journeys

Channel Coordination

Audience Segmentation

Fine-Tune with Experimentation

Test and optimize the performance of every segment, journey, feature, experience and message

Holdout Experiments

A/B Testing

Feature Flags

Collect Customer Data

Capture, sync and augment customer data to create relevant customer experiences

RTDS

Integrations

Performance Analytics

Accelerate Results with AI

Drive more engagement with Airship's Generative and Predictive AI
Build No-Code Experiences

Create native customer experiences once and deploy to the app, web and everywhere in between - No developers required

Hyper-Personalize Experiences

Tailor experiences for every audience segment, including audiences of one, all in real time

Boost Customer Acquisition

Optimize app store listings to increase visibility and downloads
Channels

Push Notifications

Mobile App

SMS

Email

Web
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Company

Our Mobile Growth Workshops are Coming Soon to a City Near You!

Simmi Singh Corcoran

April 25, 2017

Want to meet up with peers, top brands and leading mobile strategists to uncover new ways to boost your mobile growth? See what we’ve put together for you.

Best Practices

How We Built Our Machine Learning Model for Churn Prediction

Lisa Orr

April 17, 2017

Want to learn about the inner workings of our machine learning model for predicting app churn? Our data scientists share the details.

Best Practices

How to Send a Push Notification to an IoT Device with Android Things

David Crow

April 14, 2017

We built an Android Things IoT device with Raspberry Pi and sent it a push notification. Here’s how (and why) we did it.

Airship News & Updates

Digital Growth: The Shift to In-the-Moment Communication

Erin Hintz

April 11, 2017

Want more digital growth? The landscape is shifting to in-the-moment communications; our Digital Growth Platform will help you future-proof your customer connections.

Airship News & Updates

Better Mobile Engagement in 30 Minutes [New Online Series]

Jessica Poundstone

March 24, 2017

Looking for best practices and new ideas to boost mobile growth and ROI? Our new Mobile Engagement Best Practices online series is for you. Learn more.

Airship News & Updates

Get the Data & Insights You Need to Increase App Retention by 3-10x

Jessica Poundstone

March 16, 2017

Register for our webinar, “Predicting User Churn & Mobile App Retention Benchmarks” and get valuable insights into boosting app retention rates.

Analytics & Data

Want to Predict & Prevent Customer Churn — and Increase App Retention? This Post is For You.

Bill Schneider

February 16, 2017

Our latest benchmarks on push notifications influence on customer churn & app retention rates. Get the scoop, and start improving your KPIs today.

Best Practices

eHarmony’s Multi-Channel Marketing Strategy: A Case Study

Melissa Manser

February 13, 2017

See how eHarmony boosted mobile engagement by 72% by integrating push notifications into their Leap Day campaign’s multi-channel marketing strategy.

Best Practices

5 Essentials for Implementing Your Mobile Messaging Strategy

Alyssa Meritt

February 10, 2017

Your mobile messaging strategy is only as good as its execution. Get 5 implementation essentials from our strategic consulting team.

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