Best Practices How Often Should I Send Push Notifications? Alyssa Meritt September 30, 2016 Our digital strategists share three questions to ask yourself when you’re deciding on the frequency of your push notifications.
Best Practices Real-Time Marketing for Mobile Apps: Introducing Our New On-Device Automation Tool Marc Sciglimpaglia September 20, 2016 When immediacy and interactivity are critical for your mobile app’s success, a tool that enables automated, real-time, behavior-based engagement is your BFF.
Best Practices The US Open Mobile App: A Personalized Mobile Concierge Bill Schneider September 15, 2016 Learn how the US Open mobile app made an already great event experience epic.
Best Practices The Power of Mobile Wallet Marketing: Coupons Jonathan Rueda September 12, 2016 4 reasons to start offering your consumers coupons through mobile wallet today.
Best Practices iOS 10: The Top 5 Things App Publishers Need to Know Brett Caine September 08, 2016 5 things every marketer needs to know about leveraging the rich notification opportunities in Apple iOS10.
Best Practices Mobile App Marketing How To Series: Getting the Opt In Gatlin Hebert September 06, 2016 Learn how to use a “soft ask” along with automated event triggers and in-app messages to get your mobile users to opt-in to your push notifications.
Airship News & Updates Rich Notifications: Use the Power of Pictures to Further Mobile Engagement Diana Laboy Rush September 01, 2016 Push notifications with pictures have 56% higher direct open rate than those without. Leverage the power of pictures with rich notifications.
Best Practices Mobile App Marketing How To Series: Adding Sound to Push Notifications Gatlin Hebert August 17, 2016 In our seven years (and counting!), we’ve worked with tens of thousands of apps and, as part of those experiences, we’ve seen successes as well as failures in the app arena. Our Customer Success team was created with the express purpose of working with customers to help guide their mobile marketing strategies toward that success […]
Best Practices Mobile Marketing Automation: Flex Time for Your Messages Greg Weinger August 11, 2016 Use app marketing automation to send messages at the best time to reach customers. Learn more.