Best Practices Archives

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Orchestrate Customer Journeys

Create and manage customer journeys across all channels and experiences from one place

Journeys

Channel Coordination

Audience Segmentation

Fine-Tune with Experimentation

Test and optimize the performance of every segment, journey, feature, experience and message

Holdout Experiments

A/B Testing

Feature Flags

Collect Customer Data

Capture, sync and augment customer data to create relevant customer experiences

RTDS

Integrations

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Accelerate Results with AI

Drive more engagement with Airship's Generative and Predictive AI
Build No-Code Experiences

Create native customer experiences once and deploy to the app, web and everywhere in between - No developers required

Hyper-Personalize Experiences

Tailor experiences for every audience segment, including audiences of one, all in real time

Boost Customer Acquisition

Optimize app store listings to increase visibility and downloads
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The Next Big Thing is Already Here

Mike Herrick

March 18, 2016

Our team just returned from SXSW where we hosted our fourth annual Mobile Saturday, bringing together customers, experts and partners to focus on key mobile topics. I’m constantly amazed at the quality of discussion and practical advice that’s shared, but it’s always the one-liners that incredibly and memorably sum up the status quo. Technology inspires a culture of innovation — a bright and shiny, constant reimagining of the future.

Best Practices

Do You Feel Lucky? How Apps Can Use Gamification to Foster Mobile Engagement

Leslie McCollom

March 17, 2016

Many of today’s leading mobile apps use gamification to motivate users to return to their apps again and again.

Airship News & Updates

ID Matching: The Key to Using Mobile Data Across a Business

Michael Richardson

March 16, 2016

There is a proliferation of technology providers out there. Anybody glancing at a Lumascape can easily be overwhelmed by the multitude of colors and logos. Part of the reason so many providers exist is to address the differing needs of varied departments across a business.

Best Practices

The Deliverator Slack Bot: Building on top of Urban Airship Connect

Mike Herrick

March 15, 2016

Our SVP Product & Engineering built a Slack Bot for Urban Airship Connect. Learn more, then give us some brief feedback for a chance to win a longboard!

Best Practices

Getting the Most Out of Urban Airship Technical Support

Jonell Alvi

March 10, 2016

Learn how to find the answers to your questions through the Urban Airship Support Center and Knowledge Base.

Best Practices

How to Make the Most out of Your SXSW Mobile Saturday Experience

Melissa Manser

March 09, 2016

Mobile Saturday is March 12 and we’re very excited to share insights and discussions from our all-star panelist lineup! Here’s how to make the most out of the experience — in person or virtually — for our fourth annual event!

Best Practices

Financial Institutions Take the Lead with Internal Apps

Dick Heydet

March 08, 2016

Financial institutions could be engaging their employees and increasing productivity by 40% or more if all their enterprise apps were mobile.

Best Practices

Why Every App Should Have a Message Center

Melissa Manser

March 07, 2016

In addition to push notifications, using message center to share content and new information should be a vital part of your app’s mobile engagement strategy. But if that hasn’t already convinced you to add one into your app, findings from our new benchmarks data report may do the trick.

Best Practices

Supporting Your Technical Success: How We Help

Customer Success Team

March 04, 2016

The Technical Support Engineers on our Customer Success Team have a passion for mobile technology and a desire to help our customers generate value for their businesses. For us, success means that our customers can easily and quickly implement our solutions and receive timely, relevant help for any issues that pop up. We want to make sure you can focus on engaging with your customers via our technology and products.

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