Digital Marketing Trends 4 Big Marketing Topics Everyone Was Buzzing About at Mobile World Congress Mike Herrick February 25, 2019 Airship’s SVP of Product & Engineering, Mike Herrick, shares four big marketer-minded topics that will dominate Mobile World Congress Barcelona.
Digital Marketing Trends 2019 Insights & Predictions in Customer Engagement AJ Park January 23, 2019 What do customers want? The answer can change, a lot. We gathered insights from leading digital marketing experts on how to keep pace and lead the race when it comes to upping your customer engagement strategy in 2019 and put them together in the “2019 Insights & Predictions in Customer Engagement” eBook.
Digital Marketing Trends 10 Customer Engagement Stats You Need to Know for 2019 AJ Park January 10, 2019 Ready to make 2019 the best year in customer engagement you’ve ever had? Here are ten marketing statistics you need to know to make 2019 a year of success.
Digital Marketing Trends Making the Most of the Christmas Countdown Emily Buckman December 18, 2018 The festive period is the busiest shopping season of the year, retailers need to make sure they implement an effective engagement strategy that will deck the halls and make it jolly.
Analytics & Data App Engagement in the Open Banking Era Nigel Arthur December 13, 2018 While the rise of Open Banking represents a huge opportunity to banks and Payment Service Providers (PSPs), it also poses challenges. It’s easier than ever to change banking providers, and opening APIs to third parties means areas which have traditionally been dominated by banks are now far more competitive.
Digital Marketing Trends Q&A: Get to Know Mike Stone, Airship’s SVP of Marketing Mike Stone December 10, 2018 Michael Stone is the SVP of Marketing at Airship, responsible for the company’s market growth strategy, demand generation, communications and product marketing. For over 20 years, Mike has led marketing organizations and provided strategic consulting to technology companies. Most recently, Mike was SVP of Marketing for Salesforce Community Cloud—from its initial launch through four years of worldwide growth.
Digital Marketing Trends Highlights From Gartner’s 2018 Critical Capabilities for Mobile Marketing Platforms Report Mike Stone November 08, 2018 Gartner has just published an essential companion report to the 2018 Magic Quadrant for Mobile Marketing Platforms. Get the details and download your copy today.
Best Practices How Voice Apps Can Help Brands Connect With Consumers When They’re Really Needed Mike Herrick October 29, 2018 We’re quickly heading into a world where we will increasingly speak to launch a digital experience instead of tapping or clicking icons, so marketers need to start contemplating voice user interfaces as the new home screens.
Digital Marketing Trends Insights From Marketing Pros at GameStop, SXSW, TGI Fridays & Bottle Rocket From Our Dallas Digital Engagement Forum Alyssa Meritt October 26, 2018 Get the latest ideas and strategies in digital marketing in this recap of our Digital Engagement Forum.