Best Practices How E.ON Delivers Customer Value with Mobile App Messaging Sara Gulamali March 08, 2018 How energy company E.ON uses push notifications, message center content and A/B testing to empower app users and provide value.
Engagement Channels 3 Ways Retailers Can Leverage In App Message Centers Jessica Poundstone April 28, 2017 Retailers who use an in app message center can drive exponential app engagement – and revenue. Get ideas and examples in this post.
Best Practices 12 Things Every Mobile App Marketing Pro Should Know How To Do (And How to Do Them) Jessica Poundstone February 03, 2017 Mobile app marketing isn’t easy, but these 12 “how-to” articles should help. See what we’ve pulled together for you.
Best Practices 7 In App Message Center Best Practices Erin Hintz January 04, 2017 Give your mobile messaging a longer shelf life — and create a better app user experience — with these 7 best practices for your app’s message center.
Best Practices In App Marketing FAQs: How to Deliver Real-Time, Personalized Mobile Engagement Inside Your App Diana Laboy Rush December 30, 2016 In app marketing delivers real-time, personalized in-the-moment messages to your most loyal customers, your app users. Get the scoop with answers to FAQs.
Best Practices REI #OptOutside Campaign Highlights Mobile Messaging Best Practices Erin Hintz November 11, 2016 Leveraging multiple mobile messaging channels makes the REI #OptOutside campaign even more engaging. See how.
Engagement Channels Why Add an In-App Message Center to Your Retail App? Check Out These Read Rate Benchmarks Stephanie Capretto October 26, 2016 See how leading retail apps use an in-app message center – and get the stats you need to make the business case for adding your own message center today.
Engagement Channels 3 Mobile Engagement Tactics to Better Connect with Students Melissa Manser August 24, 2016 Gearing up for the 2017 School Year Ready or not, school either has or is about to begin. And if you are a university or academic organization, communicating with students is a critical part of setting them up for success. The key? Use their phones. Mobile apps are a surefire way to communicate with this […]
Engagement Channels Mobile Engagement Best Practices: Creating an In-App Message Erin Hintz July 13, 2016 What is In-App Messaging? An in-app message is content that is seen when the user launches the app. The message can appear at the bottom or the top of the app’s screen for a set duration, or until the user interacts with the message. When a new in-app message is sent, it replaces the old […]