Mobile Wallet Archives

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Orchestrate Customer Journeys

Create and manage customer journeys across all channels and experiences from one place

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Test and optimize the performance of every segment, journey, feature, experience and message

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Create native customer experiences once and deploy to the app, web and everywhere in between - No developers required

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Tailor experiences for every audience segment, including audiences of one, all in real time

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3 Mobile Wallet Strategies to Boost Conversions During the Holiday Season and Beyond

Abbie Baxter

December 02, 2024

There is abundant data showcasing the mobile wallet as a highly effective yet underutilized marketing channel. What started as a place to store digital cards and passes has evolved into a versatile and valuable touchpoint in the customer journey, offering a direct path to conversion. With wallet customers spending 30% more on average than non-customers, […]

Best Practices

How Synchrony Creates Memorable Experiences to Drive Next-Level Results

Thomas Butta

June 21, 2024

At this year’s Movable Ink Think Summit in NYC, I had the privilege of interviewing Synchrony’s VP of Marketing Innovation, Kelly Haggard, and VP of Mobile Marketing, Ryan Hayes. They shared their insights on leveraging Airship and Movable Ink technologies to create engaging in-app experiences that drive high-value actions from customers. Here are three key […]

Airship News & Updates

It’s Time for Marketers to Advance Their Use of Mobile Wallets

Emma Patterson

August 08, 2023

By 2024, nearly 5 billion consumers globally will have adopted mobile wallets, forcing brands to better tap into the potential of mobile wallet marketing strategies in unison with mobile payments. A recent Airship/Sapio Research survey of 11,000 consumers found the #1 use of smartphones while shopping in physical stores was “using loyalty cards or coupons […]

Digital Marketing Trends

Google Revolutionizes the Mobile Wallet Experience for Android

Anthony Saia

August 26, 2022

This year at Google I/O, we learned that the Google Wallet name would be revived with an updated wallet app for Android devices. While Google Pay (GPay) isn’t going away yet, Google Wallet app will replace Google Pay in 39 countries and will offer Android users expanded mobile wallet functionality. It’s this expansion that Airship […]

Airship News & Updates

How to Build Better BOPIS Experiences with Airship + Radar

Jack Coleman

May 18, 2021

Learn how Radar’s turnkey integration with Airship powers frictionless end-to-end BOPIS 2.0 experiences that customers love.

Mobile Wallet

Why Mobile Wallets Can Make Vaccine Passports a New York Success

Bernardo de Albergaria

May 06, 2021

The travel industry offers a mobile-minded guide for how vaccine passports can enable in-person experiences. Two years ago, 21% of Americans had an airline app on their phone, and 1.5 billion digital boarding passes were used.

Travel & Hospitality

Alaska Airlines Has Created an “Almost Touch-Free” Travel Experience With Mobile

Emily Smith

September 21, 2020

Alaska Airlines is leveraging its mobile leadership to create safer, touch-free travel experiences. Learn how in this article originally published on the Alaska Airlines blog.

Mobile Wallet

With Contactless Shopping Becoming the Norm, Retailers Should Embrace Mobile Wallets

Mike Herrick

September 14, 2020

Mobile transactions are replacing cash, checks and credit cards. That reality — compounded by this pandemic’s impact on how people feel about exchanging paper currency or touching screens to complete transactions — signals a tipping point for mobile wallets.

Mobile Wallet

The Mobile Wallet Opportunity in the U.S. Is Still Massive

Corey Gault

April 17, 2020

Mobile wallets offer consumers a more convenient way of completing transactions and navigating their lives and still holds fantastic potential because the adoption rate in the U.S. has been relatively low.

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