Engagement Channels Archives

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Orchestrate Customer Journeys

Create and manage customer journeys across all channels and experiences from one place

Journeys

Channel Coordination

Audience Segmentation

Fine-Tune with Experimentation

Test and optimize the performance of every segment, journey, feature, experience and message

Holdout Experiments

A/B Testing

Feature Flags

Collect Customer Data

Capture, sync and augment customer data to create relevant customer experiences

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Integrations

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Accelerate Results with AI

Drive more engagement with Airship's Generative and Predictive AI
Build No-Code Experiences

Create native customer experiences once and deploy to the app, web and everywhere in between - No developers required

Hyper-Personalize Experiences

Tailor experiences for every audience segment, including audiences of one, all in real time

Boost Customer Acquisition

Optimize app store listings to increase visibility and downloads
Channels

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Mobile App

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Top 10 FAQs About Mobile Wallet Marketing

Jonathan Rueda

October 12, 2017

Mobile wallet marketing is here to stay. Learn the basics, and how you can get started using Apple Wallet & Android Pay as your newest mobile wallet marketing channels today.

Best Practices

How Airlines Can Grow Brand Loyalty & Revenue By Creating Hyperpersonalized Customer Experiences On Mobile

Emily Buckman

October 04, 2017

Here’s a playbook for a mobile-first marketing approach airlines can use to delight passengers, grow brand loyalty and boost revenue.

Best Practices

4 Mobile Wallet Marketing Campaign Ideas You Can Execute in 2 Weeks or Less

Judy Chan and Emily Johnson

September 29, 2017

Looking for mobile marketing campaign ideas you can get up and running quickly? Here are four you can deploy fast.

Best Practices

How The Body Shop Is Using Mobile Wallet To Support Their Campaign “Forever Against Animal Testing”

Sarah MacDonald

September 20, 2017

See how The Body Shop is using mobile wallet passes to power their corporate social responsibility campaign, Forever Against Animal Testing.

Best Practices

Push Notification Strategies Top Social Media Brands are Using: What Digital Marketers Can Learn

Bill Schneider

September 07, 2017

Top social media platforms constantly adjust their push notification tactics to maximize engagement. See which of their strategies might work for your brand.

Best Practices

How the Cavaliers and Kings Drive Fan Engagement With Push Notifications

Jeff Arnold

August 31, 2017

Fan engagement wins: see how the Sacramento Kings and Cleveland Cavaliers are leveraging push notifications to keep their fans in the game.

Digital Marketing Trends

Rich Push, Thinking Outside the App & Driving Customer Loyalty with Mobile: Insights From Our Chicago Mobile Growth Workshop

Alyssa Meritt

July 06, 2017

Get key insights from top mobile marketers at Ulta Beauty, Redbox, Sittercity and more in this recap of our Chicago Mobile Growth Workshop.

Airship News & Updates

Chrome Push Notifications Updates: What’s New in Google Chrome 59 for macOS

Meghan Suslak

June 23, 2017

Chrome push notifications on macOS are different in Chrome 59. Here’s what you need to know to keep your web push notifications strategy strong.

Airship News & Updates

Urban Airship App for Salesforce Marketing Cloud Journey Builder: At Your Service

Diana Laboy Rush

June 20, 2017

With the Urban Airship Engage app, you can easily integrate push notifications and in-app messaging to campaigns in your Salesforce Marketing Cloud Journey Builder. Get the details in this post.