Engagement Channels Archives

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Orchestrate Customer Journeys

Create and manage customer journeys across all channels and experiences from one place

Journeys

Channel Coordination

Audience Segmentation

Fine-Tune with Experimentation

Test and optimize the performance of every segment, journey, feature, experience and message

Holdout Experiments

A/B Testing

Feature Flags

Collect Customer Data

Capture, sync and augment customer data to create relevant customer experiences

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Accelerate Results with AI

Drive more engagement with Airship's Generative and Predictive AI
Build No-Code Experiences

Create native customer experiences once and deploy to the app, web and everywhere in between - No developers required

Hyper-Personalize Experiences

Tailor experiences for every audience segment, including audiences of one, all in real time

Boost Customer Acquisition

Optimize app store listings to increase visibility and downloads
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Rich Notifications: Use the Power of Pictures to Further Mobile Engagement

Diana Laboy Rush

September 01, 2016

Push notifications with pictures have 56% higher direct open rate than those without. Leverage the power of pictures with rich notifications.

Engagement Channels

Upcoming Webinar: What Consumers Really Want From Mobile Wallet

Melissa Manser

August 31, 2016

Fact: more than half of consumers have used a mobile wallet pass. It’s true; we recently surveyed 2,000 smartphone users and found 54% of them had used mobile wallets, including 30% in the past week. On the non-payment side, mobile wallets provide a huge opportunity brands can (and should!) take advantage of to reach new […]

Digital Marketing Trends

Contenders in the Global Mobile Wallet Race

Corey Gault

August 30, 2016

Time's runninng out: grab your free copy of the Forrester report “Disrupting Finance: Digital Wallets” today. This summer we blew the lid off the mobile wallet marketing opportunity. Unique use cases and dramatic results from POLITICO Europe and Sprint helped to expand people’s understanding of what’s possible with mobile wallets. In addition, a survey of 2,000 smartphone […]

Engagement Channels

3 Mobile Engagement Tactics to Better Connect with Students

Melissa Manser

August 24, 2016

Gearing up for the 2017 School Year Ready or not, school either has or is about to begin. And if you are a university or academic organization, communicating with students is a critical part of setting them up for success. The key? Use their phones. Mobile apps are a surefire way to communicate with this […]

Best Practices

Mobile App Marketing How To Series: Adding Sound to Push Notifications

Gatlin Hebert

August 17, 2016

In our seven years (and counting!), we’ve worked with tens of thousands of apps and, as part of those experiences, we’ve seen successes as well as failures in the app arena. Our Customer Success team was created with the express purpose of working with customers to help guide their mobile marketing strategies toward that success […]

Best Practices

Mobile Marketing Automation: Flex Time for Your Messages

Greg Weinger

August 11, 2016

Use app marketing automation to send messages at the best time to reach customers. Learn more.

Best Practices

How Sprint Scored Big at Copa América Using Mobile Wallet

Melissa Manser

August 08, 2016

Sprint recently teamed with Urban Airship to bring soccer fans an unforgettable experience via mobile wallet technology. As a major sponsor of the 2016 Copa América Centenario, Sprint helped celebrate fans’ passion for soccer in the tournament’s 100th year, which was held for the first time ever outside of South America in 10 locations across […]

Engagement Channels