Launch and Test with Confidence using Feature Flags
Scarce development resources are no longer a barrier. Marketers, product managers and developers can easily roll out, A/B test and promote new features for select audiences. With Feature Flags, take the stress out of new launches and focus your time on improvements that support KPIs. Control feature availability, design and experimentation straight from the Airship platform.
Capture Qualitative Feedback on New Features Quickly
Roll out a new feature to a smaller group of customers with minimal effort. Use an in-app experience to prompt them to check out the new feature and quickly follow up with a survey to get feedback. Feature Flags enable a unified customer experience by seamlessly coordinating communications with feature access.

Optimize and Refine Features
Quickly spin up A/B Tests with one or multiple variants to improve your conversion rates. Analyze adoption and engagement data and make real-time adjustments without the need to change code or wait for app store approvals.

Mitigate Risk with Controlled Rollouts
Reduce bugs and make quick fixes before wider exposure. Gradually roll out or turn off features with the slide of a button.

Get Actionable Insights for Higher Conversions
Get access to robust performance and customer interaction data to make informed decisions. Roll out A/B test winners with the click of a button.
