Resources
-
eBook
2025 Insights & Predictions: Mastering Mobile-First Customer Experience
2025 promises significant transformation, innovation and disruption to the brand-customer relationship. From the proliferation of new marketing and social channels, soaring acquisition costs and plummeting…
Read it Now -
Inspiration Guide
8 Campaigns to Drive Engagement This Holiday Season
Capture more value this holiday season and beyond! As every retail brand knows, app downloads spike significantly during peak shopping periods, especially around Thanksgiving and…
Read it Now -
Benchmark Reports
Mobile Lifecycle Benchmarks: Engagement
This report, the first of its kind for mobile marketing, is designed to help your organization understand critical benchmarks associated with the Engagement phase of…
Read it Now
-
Can Your Martech Stack Meet Customer Expectations in 2025?
2025 is set to redefine the brand-customer relationship. New marketing channels, data deprecation, AI and emerging tech present new opportunities and challenges for…
Watch it Now -
Unlock the Marketing Potential of Mobile Wallets with RAC
We know that consumers are flooded with marketing messages wherever they turn and, as a result, increasingly reject blunt promotional marketing. Brands must…
Watch it Now -
2025 Insights & Predictions: Mastering Mobile-First Customer Experience
2025 promises significant transformation, innovation and disruption to the brand-customer relationship. From the proliferation of new marketing and social channels, soaring acquisition costs…
Read it Now -
Unlock the Marketing Potential of Mobile Wallets with Google
We know that consumers are flooded with marketing messages wherever they turn and, as a result, increasingly reject blunt promotional marketing. Brands must…
Watch it Now -
From Fragmented to Fluid: How to Improve Mobile-First CX for 2025
Hear Airship’s Chief Strategy & Marketing Officer, Tom Butta, Sienne Veit, Founder & CPO at Invisible Stuff (formerly CPO at Kingfisher), and Nithin…
Watch it Now -
5 Ways to Transform Mobile Marketing with Airship + Salesforce
Discover how Airship’s seamless integration with SFMC can elevate your mobile marketing strategy to drive outstanding results. This webinar is designed to show…
Watch it Now -
Navigating Mobile Marketing
Challenges persist in retaining app users beyond the initial 30 days, prompting a shift in priorities from downloads to ongoing engagement. To meet…
Watch it Now -
Digital Strategy: Maximizing Eventful Experiences With Mobile
France TV, a leader in public broadcasting, offers on-demand video content and timely information to over 25 million monthly users through its mobile…
Watch it Now -
ASO for 2025: Future-Proof Your App Visibility & Downloads
Are you keen to improve your App Store Optimization (ASO) and boost your app’s success? In the ever-evolving marketplace, distinguishing your app in…
Watch it Now -
8 Campaigns to Drive Engagement This Holiday Season
Capture more value this holiday season and beyond! As every retail brand knows, app downloads spike significantly during peak shopping periods, especially around…
Read it Now -
Hit the Mark: Advanced Mobile Content Strategies
For brand marketers in the know, mobile isn’t just important — it’s indispensable for making those personal, direct connections with customers. But is…
Watch it Now -
Life After Download™: 4 Ways to Engage Holiday Installers Year-Round
Who would have thought? Peak installers — the ones who download during holiday events — tend to drop off. Given the high cost…
Watch it Now -
Mobile Lifecycle Benchmarks: Engagement
This report, the first of its kind for mobile marketing, is designed to help your organization understand critical benchmarks associated with the Engagement…
Read it Now -
Capture Customer Attention: 3 Strategies in 30 Days
Attention is fleeting. Grab it while you can! The data shows you have 30 days to impress your customers, otherwise they’re out the…
Watch it Now -
The New Era of ASO: Conquering the Modern App Stores
Are you looking to take your ASO to the next level to boost your app’s visibility and downloads? In today’s competitive app marketplace,…
Watch it Now -
Clicks to Connections: 5 Engagement Practices Your App Customers Will Value
Are your mobile app customers activating their accounts but rarely using them? Do you want your customers to upgrade to other offerings but…
Watch it Now -
Navigating 2024 Sports & Politics to Drive Engagement
2024 is set to be one of the biggest years yet in politics and sport, with elections taking place across the globe, the…
Watch it Now