Apptimize 5 Reasons COVID-19 Is Making App Experimentation Essential Kaitlyn Hogue May 15, 2020 In this Apptimize whitepaper we share specific reasons why it’s business-critical to leverage A/B testing right now. Get a preview and download your copy today!
Digital Marketing Trends 3 Highlights from the Harvard Business Review Issue on Building a Culture of Experimentation Coco Hsu May 06, 2020 A/B testing is critical to a brand’s ability to innovate and it is more likely to be successful if there is a culture of experimentation. Here are 3 highlights from the Harvard Business Review’s issue on this topic.
Best Practices 4 Ways Fast-Casual Restaurants Can Build Their Brand While Complying With Social Distancing Mike Herrick May 01, 2020 Here are four ways fast-casual brands can create customer relationships online now that will fill the dining rooms when they are back open.
Mobile Wallet The Mobile Wallet Opportunity in the U.S. Is Still Massive Corey Gault April 17, 2020 Mobile wallets offer consumers a more convenient way of completing transactions and navigating their lives and still holds fantastic potential because the adoption rate in the U.S. has been relatively low.
Digital Marketing Trends 4 Mobile and Location Trends for Brands to Keep an Eye On Corey Gault April 16, 2020 While it’s hard to predict what will become of mobile and location-based media in the next 10 years, it’s fair to prognosticate what we can expect for the rest of this year and beyond. Here are four mobile and location trends brand marketers need to watch.
Airship Journeys How We Put Together Journey Maps Lisa Orr April 09, 2020 Here’s how the team at Airship simplified the cross-channel customer journey process with Journey Maps.
Airship News & Updates Get Web Notifications Free for 90 Days Meghan Suslak April 07, 2020 Establishing direct connections with your customers is an important strategy anytime, but it’s especially important at a time like this. That’s why we’re now offering our web notifications solution free for 90 days.
Digital Marketing Trends The Future of Digital Experiences: Emerging Technology and Experience Design Nathan Landau April 06, 2020 Takeaways from Forrester’s, “The Impact Of Emerging Technology On Digital Experiences,” highlighting how technology is shaping the future of digital experiences over the next 10 years.
Airship Journeys Introducing Journey Maps Dee Dee Wolverton April 02, 2020 We’re building on Airship Journeys’ simplicity, intuitive management, and data-driven performance with a new feature, Journey Maps.
