Airship Journeys Hook ‘em at Hello: Three Customer Journeys for Acquisition Jack Coleman July 20, 2020 Learn how to shape customer journeys that build value for your brand and customers during the acquisition phase of the customer lifecycle.
Apptimize Innovate Faster and Mitigate Risk with Apptimize’s Free Feature Flags Solution Kaitlyn Hogue July 15, 2020 The Apptimize and Airship teams are excited to announce a free version of our feature flags solution that will give you more control and reduce risk when it comes to rolling out new features on your mobile app.
Digital Marketing Trends How to Connect with Your Customers by Simplifying Your Mobile App Strategy AJ Park July 14, 2020 Creating a streamlined mobile app experience is more important than ever. Learn our key takeaways from Forrester’s recent report on simplifying your mobile app.
Airship Journeys 6 Critical Steps Before Building Your Next Customer Journey Jennie Lewis July 10, 2020 Learn about six essential steps to take before you can start building customer journeys that deliver value across the customer lifecycle.
Best Practices Marketing & Tech Teams: Creating Better Customer Experiences Together Jennie Lewis July 06, 2020 Deliver your customers a seamless experience by fostering a culture of collaboration between your teams. Learn our three keys to collaboration in this article.
Digital Marketing Trends How News Publishers Can Gain Paid Subscribers as Ad Spends Shrink Mike Herrick June 30, 2020 What should publishers do to save their brands? They should focus on innovation around paid subscription offerings. They should focus on talent and topics. And they should focus on what sets their publication apart.
Digital Marketing Trends What Marketers Need to Know from Apple’s WWDC20 Meghan Suslak June 29, 2020 What Marketers need to know about App Clips, location control, privacy updates and more from Apple’s WWDC20.
Digital Marketing Trends 8 Stats That Reveal COVID-Driven Changes in Customer Engagement Colin Adams June 22, 2020 Eight stats about customer engagement during Covid every marketer needs to know.
Digital Marketing Trends Why e-Retailers Should Lend Baby Boomers a Hand During the COVID-19 Pandemic Mike Herrick June 08, 2020 Even as governments start reopening the economy, baby boomers will likely shelter in place for longer. That represents an opportunity for ecommerce players.