Digital Marketing Trends TGI Fridays Serves Up Relevant Mobile Experiences with Airship Journeys Simone Kriz January 07, 2020 Learn how TGI Fridays uses Airship Journeys to build loyalty, drive action and boost revenue.
Digital Marketing Trends 20 Customer Engagement Stats for 2020 AJ Park January 03, 2020 Ready to deliver amazing customer experiences and achieve your customer engagement goals for 2020? Here are 20 customer engagement stats to get you started.
Digital Marketing Trends Forrester Report: Martech Evolves to Support Customer Journeys Jack Coleman January 02, 2020 Get our take on Forrester’s June 2019 report, “The Future Of Enterprise Marketing Technology” (complimentary copy available for a limited time) in this post.
Lifecycle Marketing JCPenney and TGI Fridays Share How They Use Airship Journeys at Our Customer Engagement Forums Sarah Bacon December 18, 2019 JCPenney and TGI Fridays share their marketing strategies at the Customer Engagement Forums in Atlanta and Dallas.
Lifecycle Marketing Can Your Martech Stack Deliver Seamless Customer Journeys in the Mobile Era? Mike Stone December 16, 2019 Five key takeaways from the webinar, “Customer Journeys in the Mobile Era: Is Your Martech Stack Up to the Task?” with guest speaker Rusty Warner, Principal Analyst with Forrester.
Digital Marketing Trends What Digital Publishers Can Learn From Deadspin’s Collapse Mike Herrick December 13, 2019 Deadspin’s “stick to sports” debacle provides publishers and marketers a lesson about understanding their brands and audience.
Best Practices How Leading QSR, Restaurant and Fast Casual Brands Are Innovating Customer Experience Nathan Landau December 12, 2019 How Starbucks, Chipotle, Boston Market and TGI Fridays are innovating the customer experience, drawn from Airship’s webinar, “How QSR, Fast Casual, and Restaurant Brands Can Create Incredible Customer Experiences.”
Best Practices What the Privacy Era Means to Mobile Apps and Customer Experience Mike Herrick December 09, 2019 A privacy and security first era is emerging – so what does it mean for customer experience (CX) generally, and mobile apps and websites in particular?
Analytics & Data How a Culture of Experimentation Can Lead to 4X Growth JP Lefebvre December 05, 2019 Learn how you can create a culture of experimentation to drive growth with these three steps.
