Route’s CEO on Revolutionizing the Post Purchase Experience

In this episode of “Tame the Mobile Beast,” host Tom Butta interviews Michael Yamartino, CEO of Route, about the global challenge of lost packages and Route’s innovative solution.

Route, founded in 2019, has quickly become the leading package tracker for online orders, offering a seamless post-purchase experience through its app and web platform. The company has made significant strides, protecting over $15B in merchandise, saving brands more than $100M in refunds and reorders, and tracking hundreds of millions of packages.

Michael discusses the pain points faced by both shoppers and brands, highlighting Route’s app that combines package tracking and protection. The conversation explores Route’s unique approach and customer-centric principles, with Michael emphasizing the team’s commitment to frictionless interactions, from rapid response times to maintaining high customer satisfaction rates.

For those interested in e-commerce innovation and customer experience, this episode offers valuable insights into how Route is addressing critical industry challenges while prioritizing customer satisfaction and loyalty.